Tourism business
Your new Russian-speaking clients in key demand areas
Hotel business
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hotels
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boutique hotels
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apart-hotels
Implementation plan
4-12 week roadmap with priorities and metrics
A tourist's path to decision-making
Before making a decision, a tourist wants to see:
How recognizable is the brand?
Search
What attracts you?
Content
How the service is structured
Package
Quality and safety guarantees
Analytics
Why should I contact you?
Funnel
What problems do we solve?
We're creating a new revenue stream with predictable demand, acquisition channels, and a clear scaling model. Not just an "idea," but a manageable P&L for a new direction.
We calculate margins, CAC, LTV, and break-even points, and model scenarios. Before implementation, it's clear how profit is generated and where the risk areas are.
We select target segments, create a specific offer based on the client's measurable problem, and develop the offer structure and pricing.
We design and implement a sales funnel, touchpoints, CRM logic, KPIs, and a control system. Sales become a system, not a personal initiative of the salesperson.
We create a 4-12 week roadmap, launch processes, set up metrics, and monitor actual results. Transition from concept to operational management.
We are building a transparent financial model for a new direction: cost structure, margins, growth scenarios, and deviation control
We structure processes, assign responsibilities, and create measurable benchmarks for the team. The business begins to operate through a system, rather than through constant manual management.
What you get
01
Analysis of key decisions
Testing logic, alternatives, and risks
02
Unclear positioning and weak offer
We select target segments, create a specific offer based on the client's measurable problem, and develop the offer structure and pricing.
03
Chaotic sales and dependence on individual employees
We design and implement a funnel, contact points, CRM logic, KPIs, and a control system.
04
The gap between strategy and implementation
We create a roadmap: launch processes, set up metrics, and monitor cost structure and margins.
05
Owner overload and lack of control
We structure processes, distribute areas of responsibility, and create measurable benchmarks for the team.
What is included in the solution?
Google Ads and Yandex Direct
Content for the website and landing pages
Calibration of the control system
Structure, roles, KPIs, motivation
Team and changes
Tools and support in complex management situations
Instagram, Facebook, TikTok, YouTube
Profile and publications on Dzen
Russian-language pages for services and procedures
Request processing scenarios
Basic analytics and channel adjustments
What does business get?
01
Managed flow of requests and bookings
Clear traffic sources, channel control, and transparent results—you understand where your customers come from and how to scale your traffic.
02
Strong brand presence and trust
Strengthening your presence in the Russian-language digital segment and content that helps tourists make decisions in your favor
03
Systematic Marketing and a Foundation for Growth
A streamlined digital system without chaos, a ready-made foundation for seasonal campaigns and sustainable scaling
How does this work?
Advisor:
Does not manage the company
Does not replace the manager
Does not perform operational tasks
Doesn't sell motivation
The advisor helps the manager:
Improves the quality of decisions
Eliminates blind spots
Increases structural clarity
Offers new options
Offers tools
It takes 20 years to build a reputation and 5 minutes to ruin it.
© Warren Buffett